Publicis Groupe finalises the acquisition of Epsilon

Publicis Groupe finalises the acquisition of Epsilon

Publicis Groupe announced the completion of the acquisition of data-driven marketing company, Epsilon from Alliance Data Systems Corporation, at a net value of 3.95 billion dollars after tax step- up, implying an 8.2 times Adjusted EBITDA multiple.  Based on pro-forma 2018 numbers, the transaction is 12.5% accretive to headline EPS and 18.3% to Free Cash Flow, excluding any transaction-related synergies. […]