Mindshare launches tool to turn out-of-office emails into valuable media space for charities
![Mindshare launches tool to turn out-of-office emails into valuable media space for charities Mindshare launches tool to turn out-of-office emails into valuable media space for charities](https://lovelymobile.news/wp-content/uploads/2018/07/Mindshare_Doonate_Image-701x394.jpg)
Mindshare, part of WPP, launched ‘’Dooonate’’ – a tool that enables companies and individuals to donate space in their out-of-office emails to charities. UK charities spend £22 billion a year on advertising, almost half of which goes to buy digital media. Anything that could help reduce this amount without reducing the effectiveness of charity marketing […]