BlueConic Helps Organizations Continue to Build First-Party Data Assets in the Wake of Third-Party Cookie Deprecation
New Solution Enables BlueConic Customers to Meet Their Goals for Transformational Growth While Mitigating the Effects of Ongoing Browser Privacy Changes
BlueConic, the world’s leading pure-play customer data platform (CDP), today announced new functionality that enables customers to continue building legitimate first-party data assets amid rising third-party cookie and privacy-related data restrictions. Google and Apple are pushing forward with plans to eliminate third-party cookies to crack down on widely used advertising technologies that collect, share, and sell customer […]