SeenThis launches Emissions Dashboard to enable advertisers to analyse data reduction and emission savings on campaigns

SeenThis launches Emissions Dashboard to enable advertisers to analyse data reduction and emission savings on campaigns

 Clients can now measure data transfer and related carbon footprint, with performance insights, at creative, campaign and agency level Adaptive streaming specialist SeenThis has announced the launch of its new Emissions Dashboard which enables clients to track, measure and analyze their carbon footprint stemming from data transfer, alongside their campaign performance, in real time. This […]

SeenThis Launches Creative Platform to boost performance and reduce CO2 emissions in Digital Advertising

SeenThis Launches Creative Platform to boost performance and reduce CO2 emissions in Digital Advertising

The platform is powered by adaptive streaming technology, with dashboards tracking the carbon footprint of campaigns Adaptive streaming company, SeenThis, has launched a creative platform which enables clients to access its proprietary streaming technology to seamlessly build their own creatives; maximising quality with no file size limitations, whilst reducing the carbon emissions associated with digital […]

GumGum Goes Green with Cedara

<strong>GumGum Goes Green with Cedara</strong>

New collaboration accelerates decarbonization, sustainability commitments for lead contextual intelligence platform GumGum, a contextual-first, global digital advertising platform, today announces a new partnership with Cedara, the carbon intelligence platform. Utilising Cedara’s Enterprise software solution, GumGum will now have access to carbon measurement, reduction and reporting tools, a carbon offset marketplace, and the ability to sync […]

SeenThis joins Ad Net Zero UK and supports drive in the US

SeenThis joins Ad Net Zero UK and supports drive in the US

Adaptive streaming company SeenThis has announced its commitment to join the UK’s Ad Net Zero climate change steering group and will be supporting its drive to establish Ad Net Zero in the US this year. Ad Net Zero’s mission is to bring about collective industry action to dramatically reduce the carbon emission from the development, […]