Apple taps into Euro 2016 frenzy with ‘Shot on iPhone’ spot

Apple taps into Euro 2016 frenzy with ‘Shot on iPhone’ spot

Apple has marked the kick-off of the Euro 2016 championship with a spot showing the beauty of football, as part of its ongoing “Shot on iPhone” campaign. The ad is soundtracked by Little Sims’ Wings, and showcases a montage of football-related shots by iPhone users. The spot is part of Apple’s long-running “Shot on iPhone” […]

Nokia unveils the fruits of its post-mobile strategy – a $60,000 VR camera for filmmakers

Nokia unveils the fruits of its post-mobile strategy – a $60,000 VR camera for filmmakers

Former mobile giant Nokia is looking to pivot its offering into Hollywood with its recently announced OZO virtual reality camera. The communications specialist, having sold its mobile production unit to Microsoft in 2014, is hoping to trump several tech start-ups working on VR capture devices with the $60,000 OZO camera. The Helsinki-based company is courting […]