Mobile is world’s second-largest advertising medium, representing 23% of global adspend

Mobile is world’s second-largest advertising medium, representing 23% of global adspend

WARC, the international authority on advertising and media effectiveness, has released its latest monthly Global Ad Trends report digesting up-to-date insights and evidenced thinking from the worldwide advertising industry. Focusing on mobile, this latest Global Ad Trends report includes key findings based on data from WARC’s 12 key markets – Australia, Brazil, Canada, China, France, […]