Google introduces ‘Shopping Actions’ to help retailers in their battle with Amazon

Google introduces ‘Shopping Actions’ to help retailers in their battle with Amazon

Google has announced a new function to its digital ecosystem called Shopping Actions, allowing customers to use its Assistant and Search engine to streamline online purchasing. In a statement on its “Inside Adwords” blog, Google said, “Today’s consumers don’t just want answers; more and more, they’re craving relevant, meaningful, and immediate assistance in completing their […]