UPI turns to Firstly Mobile’s device-based content discovery to dramatically boost engagement

UPI turns to Firstly Mobile’s device-based content discovery to dramatically boost engagement

Mobile Posse, the technology innovator that turns telecom companies into mobile media leaders, announced that United Press International (UPI) has leveraged Firstly Mobile, Mobile Posse’s next-gen content discovery platform distributed through wireless carriers and smartphone OEMs, to drive higher mobile user engagement. UPI, a leading provider of news and photos to millions of readers around […]

WhatsApp starts digital payment tests in India

WhatsApp starts digital payment tests in India

WhatsApp has begun testing a new payments feature in India that will allow people to send money to other WhatsApp users, excluding merchant accounts. The feature is currently in beta, according to sources familiar with the company’s plans, but hasn’t been publicly announced because it’s not widely available at this time. The company has been […]