Global Savings Group enters exclusive negotiations over acquisition of iGraal

Global Savings Group enters exclusive negotiations over acquisition of iGraal

The Global Savings Group (GSG) and M6 Group have entered into exclusive negotiations concerning the acquisition of the leading French cashback player iGraal. The Munich-based Commerce Content company has submitted a binding offer. With iGraal valued at 123.5 million euros (subject to adjustment), the transaction would be accomplished through a partial acquisition in cash for an amount of 35 million […]

Smart Devices Try To Avoid A Festive Failure

56% planning to purchase a device over the Christmas Period, despite 69% confirming their device doesn’t always understand them

Smart Devices Try To Avoid A Festive Failure

There’s going to be a lot of domestic smart tech unwrapped amid the tinsel this Christmas, according to the latest research on the hottest Christmas gifts. Despite 56% of the population already owning a smart device and 56% planning on purchasing a smart device for either themselves or a loved one, many are only using limited […]

Tis The Season To be Active: Nike Empowers Everyone To Banish Excuses And Bring On Winter Sport

As the colder weather sets in, exercise levels drop, only recovering for New Year's resolutions • Shopping takes over but we need to keep moving. To ensure no-one misses out for themselves or their loved ones this year, Nike is dropping its seasonal activation, GIVE SPORT with unique offers and rewards for the whole holiday period • Nike continues to transform the retail experience, so you can shop seamlessly with the introduction of Nike Fit and Nike App at Retail in selected Nike stores • New shopping capabilities launch in the Nike Training Club and Nike Run Club apps, so shopping doesn't take time away from sport

Tis The Season To be Active: Nike Empowers Everyone To Banish Excuses And Bring On Winter Sport

Nike is encouraging everyone not to forget their sports routine as the colder weather sets in. Rather than waiting for New Year’s resolutions to get back on track, Nike is providing some much-needed motivation to keep moving during winter – GIVE SPORT – a whole holiday season full of rewards – and added bonuses if […]

Signals Analytics Joins Nielsen Connect Partner Network

Collaboration Brings Connected Market Insights to Category Leaders Across the Fast-Moving Consumer Goods Sector

Signals Analytics Joins Nielsen Connect Partner Network

Signals Analytics, the next generation advanced analytics platform that leverages external data to uncover trends and predictive insights, today announced that it has joined the Nielsen Connect Partner Network, the industry’s largest open ecosystem of tech-driven solution providers for retailers and manufacturers in the consumer packaged goods (CPG) industry. Available through Nielsen’s Global Connect Business, this relationship expands the reach […]

It’s National App Day (and time to rethink app advertising)

By Alex Springer, Director, Sales and Solutions Architects, Impact EMEA

It’s National App Day (and time to rethink app advertising)

Happy National App Day—that traditional time of year when we pause (briefly, between swipes) to reflect on just how much the world and its purchases have gone mobile. For everything from entertainment to fitness to fertility, we now look to apps to meet our most basic needs.  We spend 87% of our mobile time in-app, and when we […]

Gismart invests $500,000 in music-making company Jambl

Gismart invests $500,000 in music-making company Jambl

Gismart, a leading developer and publisher of entertainment-focused apps and games, today announced a $500,000 investment into Jambl, a Berlin-based music startup aspiring to become the largest social media platform for beat making music creators. The investment has been made within the framework of Gismart’s recently announced investment programme for talented teams with promising mobile […]

TabMo launches ‘OmniGuaranteed’, the first cross-device advertising solution for programmatic guaranteed

Rubicon Project, Smart AdServer and Soundcast sign up as the first supply partners

TabMo launches ‘OmniGuaranteed’, the first cross-device advertising solution for programmatic guaranteed

Mobile advertising company TabMo has launched OmniGuaranteed, a new tool that will enable advertisers to use one platform to undertake programmatic guaranteed media trading across multiple channels for the first time. Rubicon Project, Smart AdServer (Smart RTB+), Soundcast and Ströer Digital are the first supply partners to adopt the technology. Buyers and publishers using their […]

60% of Brits see themselves using voice tech more at work

New research reveals voice assistants and data from phone calls are set to transform the workplace

60% of Brits see themselves using voice tech more at work

Nearly nine in ten (89%) UK workers want to unlock the automation, productivity and compliance benefits of their ‘voice data’ from work calls, with adoption of voice tech in the business world predicted to follow rapid consumer adoption of hands-free assistants, new research from voice data capture platform Dubber has revealed.  The use of smart […]

Savvy Sam bolsters newly launched tech enterprise

Savvy Sam bolsters newly launched tech enterprise

Machine learning (ML) and AI brand Third Foundation has grown its team even further following the arrival of a vastly experienced technical director. Sam Kirkbride joins the recently launched tech start-up with the core focus of leading a team of engineers to help businesses to integrate the enterprise’s intuitive programme, Prime Radiant, into their existing […]