Geoblink mark launch of new feature by taking the temperature of football fever in London

Geoblink mark launch of new feature by taking the temperature of football fever in London

Location intelligence solution startup, Geoblink, has announced the release of its latest product feature that segments the quantity of footfall traffic by time of day. The company launches this new footfall feature with an analysis of target audiences ahead of the forthcoming FIFA World Cup tournament across London (North of the River Thames – 77 […]

ESPN Brazil, Samsung team up for animoji sportscast

ESPN Brazil, Samsung team up for animoji sportscast

ESPN Brazil partnered with electronics giant Samsung to turn the hosts of “SportsCenter” into cartoon versions of themselves to promote the animoji features of the Galaxy S9 and S9+ smartphones, according to a press release. Faces of ESPN anchors Paulo Soares and Antero Greco were transformed into emojis for four episodes of the show that […]

Uber campaign for Yellow May shows how mobiles distract drivers – by having a goalkeeper use his

Uber campaign for Yellow May shows how mobiles distract drivers – by having a goalkeeper use his

 During the clash between Atletico Paranaense and Atlético Mineiro – two of the most important teams at the main football championship in Brazil, the Campeonato Brasileiro – goalkeeper Aderbar dos Santos Neto, aka Santos, surprised everyone with an attitude that nobody could expect. The athlete, dear to the crowd and the man responsible for […]

Uber takes Manchester United fans in India virtually to Old Trafford

Uber takes Manchester United fans in India virtually to Old Trafford

Manchester United‘s official ride partner Uber organised a 360 Old Trafford Destination United experience in India as part of their sponsorship activation. Uber created an immersive 360 experience pod with the aim to give the fans an essence of the Theatre of Dreams. Other Old Trafford experiences like a dedicated fan area with players’ tunnel, […]

Wahoo Fitness announces official partnership with JLT Condor

Wahoo Fitness announces official partnership with JLT Condor

Wahoo Fitness, the leader in connected fitness devices, has today announced its latest partnership for the 2018 professional road racing season with the addition of British UCI Continental team JLT Condor. During the 2018 and 2019 seasons, JLT Condor will use Wahoo’s game-changing ELEMNT BOLT GPS computer which was designed using CFD (Computational Fluid Dynamics) […]

Copa90 partners with Snapchat to deliver first-person fan footage from FIFA World Cup 2018

Copa90 partners with Snapchat to deliver first-person fan footage from FIFA World Cup 2018

Youth football brand Copa90 is set to work with Snapchat to deliver exclusive World Cup 2018 content in Russia this summer. From the 2 June, Copa90 will deliver 45 daily editions in English, French, Arabic, German and Spanish. The on-the-ground content will be delivered globally, except for the United States. Copa90 will make best use […]

Tinder signs multi-year partnership with Manchester City

Tinder signs multi-year partnership with Manchester City

Manchester City have agreed a new multi-year partnership with Tinder, the world’s most popular app for meeting new people. A giant City-branded blimp soared over Manchester to mark the beginning of the relationship, whilst Tinder will also switch its colours across its social platforms to sky blue as they show their support for Pep Guardiola’s […]

Almost half the world’s online population plans to tune in to the World Cup, according to GlobalWebIndex

Almost half the world’s online population plans to tune in to the World Cup, according to GlobalWebIndex

Almost half the world’s online population plans to tune into the Fifa World Cup in Russia according to research from GlobalWebIndex. The company surveyed 80,267 people from more than 40 leading markets, finding numerous insights for marketers to capitalise on. Notably, 47% of the online population plans to watch the Fifa World Cup this summer. […]

Turner’s sports streaming service ‘Bleacher Report Live’ to launch in April

Turner’s sports streaming service ‘Bleacher Report Live’ to launch in April

Turner‘s long-in-the-making live sports service is almost here. The broadcaster has announced that its Bleacher Report Live service will debut April 7th in a free preview mode, with “flexible” pricing when you have to start paying in the summer. It’ll present live sports in a Facebook-style home feed, with personalization that aggregates content based on […]

Meditation app Headspace signs content deal with NBA

Meditation app Headspace signs content deal with NBA

Headspace, the guided meditation app that has raised $75 million from investors, has reached a partnership deal with the National Basketball Association that brings meditation to the NBA family by providing all league and team employees, across the NBA, Women’s National Basketball Association (WNBA), NBA G League and NBA 2K League, access to Headspace’s popular […]

1 2 3 4