Cheetos launches ‘Cheetos Vision’ AR app at SXSW

Cheetos launches ‘Cheetos Vision’ AR app at SXSW

 Cheetos, the snack brand from PepsiCo’s Frito-Lay division, is inviting fans to see the world in a whole new light – a dangerously cheesy one – thanks to the new ‘Cheetos Vision‘ app launching at SXSW 2018. Available on the App Store, Cheetos Vision is an artificial intelligence-powered camera that turns everything a mobile […]

Huawei unveils first car to be driven by AI powered Mate 10 Pro

Huawei unveils first car to be driven by AI powered Mate 10 Pro

 Huawei, a global technology leader, has become the first mobile device manufacturer in the world to use an AI-powered smartphone to drive a car. The ‘RoadReader’ project pushes the boundaries of Huawei’s object recognition technology and puts the learning capabilities, speed and performance of its AI-powered devices to the test. Unlike other driverless cars, […]

Google completes $1.1 billion deal for HTC’s design talent

Google completes $1.1 billion deal for HTC’s design talent

Google has announced the completion of its $1.1 billion deal to buy a large slice of HTC’s hardware business. The acquisition was announced back in September 2017 but now it has passed the requisite approvals and is finalized. Beyond the transfer of over 2,000 engineers from HTC — that’s around one-fifth of HTC’s engineering team […]

Smartphone voted as most life-changing tech of the past 25 years

Smartphone voted as most life-changing tech of the past 25 years

The launch of the smartphone and wider “connectivity” are seen as the most significant technology breakthroughs during the past 25 years, a survey has revealed. Telecommunications company TSI asked people to share their views on what tech has made the biggest impact since the 1990s, how it is used, and what the future holds. An […]

Doner London launch the Huawei Mate 10 Pro across Western Europe. The only smartphone with Artificial Intelligence built-in.

Doner London launch the Huawei Mate 10 Pro across Western Europe. The only smartphone with Artificial Intelligence built-in.

In a fully integrated campaign targeting the Western European market, Doner London are launching the latest breakthrough technology from Chinese smartphone manufacturer Huawei. The campaign, shot by Rankin, features seven Tomorrow Entrepreneurs, each using the Mate 10 Pro handset, with built-in AI technology, to accelerate their business. The campaign, the latest in a series of […]

BETC and Bouygues take you on the real Tour de France

BETC and Bouygues take you on the real Tour de France

Have you always wondered what the French people really are like? Are they all elegant, slim and chic? Do they eat croissants for breakfast every day? Are French kids the most well-behaved in the world, do young people only listen to electro and do they all still smoke? Now, for the first time, thanks to […]

Google and HTC Announce USD1.1 Billion Cooperation Agreement

Google and HTC Announce USD1.1 Billion Cooperation Agreement

Google and HTC Corporation announced a definitive agreement under which certain HTC employees – many of whom are already working with Google to develop Pixel smartphones – will join Google. HTC will receive $1.1 billion in cash from Google as part of the transaction. Separately, Google will receive a non-exclusive license for HTC intellectual property […]

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