Pinterest Makes it Easier for Users to Search

Pinterest Makes it Easier for Users to Search

Pinterest said it is making a bigger push into search by launching Pinterest Search and Lens on users’ home feeds to cater to increasing mobile and visual searches among consumers. This includes a new search bar at the top of the home feed in the Pinterest iOS app that allows users to simply type what they’re […]

Alexa is arriving to Amazon’s Android shopping app

Alexa is arriving to Amazon’s Android shopping app

Amazon is set to roll out Alexa to its main shopping app on Android, after introducing the artificial intelligence virtual assistant to the iOS version of the app earlier in 2017. The introduction of the feature to Android was first spotted by Ford senior software engineer Nick Schwab, and Amazon later confirmed to TechCrunch that it would indeed integrate Alexa […]

Google’s Mobile Search App to include personalised ‘feed’

Google’s Mobile Search App to include personalised ‘feed’

Google announced an overhaul of its search app on mobile phones to include a personalized feed of links about hobbies, travel, sports and other topics, a move that puts the search company into more direct competition with social networks such as Facebook. Google, the world’s largest search engine and a unit of Alphabet Inc, said the changes would […]

Google puts search functions directly into mobile keyboard

Google puts search functions directly into mobile keyboard

Google has launched a new keyboard for iOS devices that directly integrates search functions, such as maps, GIFs or shopping results, into user’s messages. Called Gboard, the keyboard features a button on the upper left that lets users perform web searches, look for images or GIFs, or even search for emoji without ever leaving the […]

YouTube launches shopping ads and helps brands promote apps

YouTube launches shopping ads and helps brands promote apps

YouTube has launched shopping ads similar to those available on Google and is helping brands promote mobile apps. The shopping ads allow advertisers to display a click-to-buy ad within partner videos on YouTube. Viewers will see an “i” at the top right of a video to view the shopping ads. They will be in the […]