Adroll adds to eCommerce integrations with BigCommerce and Yotpo partnerships

Adroll adds to eCommerce integrations with BigCommerce and Yotpo partnerships

Merchants seek better tools to attract and convert shoppers online. In light of general shopping trends, 2.14 billion shoppers are expected to make the move to online by 2021. AdRoll announced integrations with BigCommerce and Yotpo to help merchants seize this trend using AdRoll’s suite of online marketing tools without needing to be a digital marketing expert. AdRoll supports more than 37,000 […]

Over half of consumers use mobile apps when shopping in-store, according to Yes Marketing

Over half of consumers use mobile apps when shopping in-store, according to Yes Marketing

Whether it’s to find and redeem coupons or to locate sale items, more than half of consumers (57 percent) have used a retailer’s mobile app while in-store, indicating that the industry has reached a tipping point in consumers’ cross-channel expectations, according to a new study by Yes Marketing. However, while mobile commerce is becoming the new […]

Virgin Wines provides bespoke customer service with Natterbox telephony platform

Virgin Wines provides bespoke customer service with Natterbox telephony platform

Natterbox, a leading provider of global voice cloud services, announced that it is working with Virgin Wines, an online wine retailer and part of the Virgin family, to expand its personalised customer service offering and create a seamless journey for its clients. The online retailer, offering boutique and exclusive wines that its customers cannot find […]

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics has created a new campaign, ‘Femti Femti’ (“Fifty Fifty”) for Swedish household retailer Tretti, revealing how the equal sharing of household chores leads to longer-lasting love. ‘Femti Femti’ is based on data from Stockholm University, which shows that couples who share household chores equally stay together longer – and that arguments over housework […]

Plan.Net Performance’s Thomas Herrmann discusses opportunities and new possibilities in retail media

Plan.Net Performance’s Thomas Herrmann discusses opportunities and new possibilities in retail media

Until now, companies looking to advertise their products online have done so using ads on search engines, social networks or media websites. Now, there is yet another option: an increasing number of retail websites are offering space for companies to place ads. For the retail platforms, such advertising represents a lucrative source of income. The […]

Starbucks creates unified virtual store in China via Alibaba technology

Starbucks creates unified virtual store in China via Alibaba technology

Starbucks will push the boundaries in digital innovation with the launch of its first-of-its-kind virtual Starbucks store in China. This ground-breaking digital collaboration with Alibaba Group unlocks new levels of engagement unseen in the marketplace today with customers. By transcending the traditional limitations of a single-app, to provide customers a unified one-stop Starbucks digital experience across […]

Fetch Manchester Helps Greggs Give More with New Gifting Bot

Fetch Manchester Helps Greggs Give More with New Gifting Bot

Fetch, the award-winning mobile-first agency, part of Dentsu Aegis Network, has announced it has developed, (in collaboration with Autosermo) the first ever UK transactional Gifting Bot within the QSR space.  Fetch is helping Greggs bring the joy of giving to everyone this festive season. The Gifting Bot will allow the customer to purchase Greggs goods […]

JOANN Stores and Teemo partner to generate incremental store visits and revenue

JOANN Stores and Teemo partner to generate incremental store visits and revenue

Teemo released a case study with JOANN on the use of their location-based advertising solution to help JOANN stores drive incremental in-store visits and revenue. For 75 years, JOANN has inspired creativity in the hearts, hands and minds of its customers. From a single storefront in Cleveland, Ohio, the nation’s leading fabric and craft retailer has […]

Walmart partners with Rakuten to open its first eCommerce store in Japan

Walmart partners with Rakuten to open its first eCommerce store in Japan

US retailer Walmart has partnered with internet services firm Rakuten to open Walmart’s first eCommerce store in Japan, the Walmart Rakuten Ichiba Store. The business operates within the Rakuten Ichiba ‘internet shopping mall’, and aims to combine Walmart’s international expertise in delivering high-quality US brand products with Rakuten’s strengths in online commerce and familiarity with Japanese consumers. The digital […]

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