Teads reveals new company ambition, alternative to Google and Facebook

Teads reveals new company ambition, alternative to Google and Facebook

Teads’ development has long been fuelled by a vision to build the definitive platform that unites and empowers the world’s top publishers to provide a global alternative to the advertising ecosystem. To articulate this vision clearly to the marketplace, Teads is sharing its expanded company vision and adopting the tagline, “The Global Media Platform.” The […]

Proximity Worldwide drives innovation with Voice and IoT Labs

Proximity Worldwide drives innovation with Voice and IoT Labs

Proximity Worldwide has unveiled its first Voice & IoT lab named Invoke. Launching at Barefoot Proximity, the Cincinnati office within the Proximity global network, the lab will provide a dedicated hub for audio, voice and IoT development and deployment, and will drive innovation and new business growth for the network. Building on Proximity’s legacy of […]

Quantcast Choice powers one billion consumer consent choices in two months since GDPR

Quantcast Choice powers one billion consumer consent choices in two months since GDPR

Quantcast Choice, the free consent management platform launched by Quantcast ahead of the implementation of the General Data Protection Regulation (GDPR) in May 2018, enabled its one billionth consumer consent choice on July 26. The milestone follows a number of industry reports naming Quantcast Choice as the most popular GDPR consent solution among publishers in […]

Thomas Cook & Now Healthcare tech helping holidaymakers taken ill whilst travelling

Thomas Cook & Now Healthcare tech helping holidaymakers taken ill whilst travelling

Holidaymakers who fall ill in Europe, North America, the Middle East and Asia, are taking advantage of mobile consultations with UK-based GPs through the ‘Now GP’ app. Up to 600,000 holidaymakers who need medical advice whilst travelling abroad can, at the touch of a button, obtain GP and medication guidance and, if needed, access an e-prescription […]

Bekol hacks Israel’s Spotify launch to deliver a message to the country’s young music lovers

Bekol hacks Israel’s Spotify launch to deliver a message to the country’s young music lovers

Spotify has been available abroad for years, but in Israel it just landed in April 2018. As an anticipated launch by Israel’s many youngsters and music lovers, it was a dream opportunity for Bekol, Israel’s Organisation for the Hard of Hearing, to speak directly to youngsters. Why? Because with most youngsters using earphones to listen […]

Inskin Media becomes first ad tech to receive the IAB “Gold Standard”

Inskin Media becomes first ad tech to receive the IAB “Gold Standard”

Inskin Media has become the first ad tech company to achieve certification for the IAB UK’s Gold Standard, the initiative designed to raise standards in digital advertising and address the key issues facing the industry. The seal confirms that Inskin’s ad practices have met the Gold Standard’s three criteria: reducing ad fraud by implementing the […]

Inskin Media awarded JICWEBS anti ad-fraud seal

Inskin Media awarded JICWEBS anti ad-fraud seal

Inskin Media is among the first ten companies in the UK to receive the JICWEBS Seal of Compliance, as verified by independent auditor ABC, demonstrating that it has met the JICWEBS Good Practice Principles for reducing the risk of exposure to ad fraud. This adds to the JICWEBS Brand Safety Seal, which Inskin has held […]

Qoruz announces more effective crisis management with its new social monitor

Qoruz announces more effective crisis management with its new social monitor

Indian social intelligence firm, Qoruz, has launched a new offering in its influencer marketing suite. The newly launched social media tracker enables brands and their PR teams to identify and leverage social influencers during a crisis situation. In an increasingly social world where timely identification and mitigation of crisis is becoming more and more difficult for brands, Qoruz’s social […]

Wunderman Takes Steps to Equality with ShanghaiPRIDE 2017

Wunderman Takes Steps to Equality with ShanghaiPRIDE 2017

In recognition of Shanghai’s diversity as a truly international city, Wunderman Shanghai continues its third year as the communications sponsor for ShanghaiPRIDE 2017, the first, largest, and longest-running LGBT event in China. Started in 2009, the ninth annual festival aims to create awareness and promote acceptance of the lesbian, gay, bisexual, and transgendered community through various sports, […]