Teads signs exclusive UK and EEA partnership with Guardian News & Media for inRead ad technology

Teads signs exclusive UK and EEA partnership with Guardian News & Media for inRead ad technology

Teads, the global media platform, announced an exclusive UK and EEA partnership with Guardian News & Media (GNM) to deliver inRead advertising technology. Teads’ global media platform will enable GNM to scale its online inRead inventory, whilst increasing video and display ad monetization through both its direct sales team as well as Teads demand. Initially […]

Rovio Entertainment reveals new premier licensing program for Angry Birds franchise in North America

Rovio Entertainment reveals new premier licensing program for Angry Birds franchise in North America

Rovio Entertainment, in partnership with its licensing and brand management agency, Evolution, has unveiled a sweeping program of premier licensing partnerships in North America for its flagship Angry Birds franchise. This extensive line-up of new, renewed and ongoing deals, uniting a diverse array of retail product manufacturers and categories, represents the next step forward for […]

The Angry Birds Movie 2 kicks off Rovio’s multi-year content roadmap

The Angry Birds Movie 2 kicks off Rovio’s multi-year content roadmap

Rovio Entertainment has announced its new multi-year content roadmap for partners, led by the September 2019 theatrical release of The Angry Birds Movie 2, the much anticipated sequel to the 2016 blockbuster The Angry Birds Movie which generated $352 million at the global box office. In addition to the animated sequel being released globally by […]

Facebook boosts 360 videos with Blend Media partnership

Facebook boosts 360 videos with Blend Media partnership

Facebook has stuck a deal with Blend Media, to produce a “creator community” of experts for its 360 videos. Blend Media is a tech platform that works with brands, agencies and publishers create 360-degree video projects. The deal means that Facebook can use Blend Media’s library of premium content to drive 360-degree video growth on […]