A lack of online payment options is limiting the growth potential of UK retailers, according to Visualsoft

A lack of online payment options is limiting the growth potential of UK retailers, according to Visualsoft

UK retailers are restricting their own online sales growth potential by up to 30 per cent due to only offering limited payment options, according to research by eCommerce and digital agency Visualsoft. The study found that 19 per cent of the UK’s top 240 retailers fail to offer any payment choice outside of mainstream credit […]

Instagram entices brands with new shopping-enabled ads

Instagram entices brands with new shopping-enabled ads

Instagram has further commercialised its service with the launch of all new shopping-enabled adverts designed to lure more brands into setting up shop on the photo and video-sharing site. The Facebook-owned platform has already begun mashing together videos and product catalogues to enable members to purchase depicted products without the need to leave the Instagram […]

eBay drops PayPal as its primary payment processor

eBay drops PayPal as its primary payment processor

In a surprise announcement, eBay has revealed that it will be ditching PayPal as its primary payment processor. The company says it will be intermediating payments on the Marketplace platform, a move that will improve the experience for both sellers and buyers. As part of this, eBay has partnered with payment processor Adyen, though the […]

Snapchat is now selling merchandise in its app

Snapchat is now selling merchandise in its app

Snapchat is selling merch inside a digital store in its app, a new e-commerce play that could hint at more stores to come. The store appeared in the media section of Snapchat known as Discover, and it offers Snapchat-branded merchandise for purchase through the app. The Discover section had been reserved for media companies like […]

Amazon Treasure Truck brings goodies to Whole Foods parking lots

Amazon Treasure Truck brings goodies to Whole Foods parking lots

Amazon has something like an ice cream truck designed for adults, only it contains far more exciting things than ice cream. The vehicle is called the Treasure Truck, and Amazon has announced that it will be bringing the truck to various Whole Foods parking lots around the US, giving customers a chance to buy trending […]

The Cost of Acquiring a Mobile App User

The Cost of Acquiring a Mobile App User

Getting a first-time user to install an app isn’t easy. And getting that user to make a purchase within the app is even harder—and a lot costlier. In fact, mobile app marketing and retargeting company Liftoff analyzed user data for a year, and found that the average cost to acquire a user who makes a purchase via […]

Study reveals most engaging UK online grocery apps/website

Study reveals most engaging UK online grocery apps/website

With the days of heading to the supermarket almost over for most Brits as they trade trolleys for home delivery, mobile data platform Ogury is today announcing its new study which analyses over 32,000 mobile devices for mobile web usage and over 1.4 million app owners in the UK. Both apps and online websites have […]