BMW acquires Parkmobile parking app to help tackle city traffic

BMW acquires Parkmobile parking app to help tackle city traffic

BMW has acquired Parkmobile, an app that provides guidance and services for those looking for parking in North America, including on-street and garage parking payments and spot reservation. BMW Group had already held a minority investment in the company, and owned its Parkmobile Group Europe affiliate, but today it increased its holdings to reach majority […]

Netflix beats Tinder to be top earning non-game mobile app of 2017

Netflix beats Tinder to be top earning non-game mobile app of 2017

Netflix was the world’s top earning non-game mobile app in 2017, according to SensorTower’s new year-end report, with Tinder finishing second. Netflix saw gross subscriber revenue of approximately $510m last year according to the report, representing a 138% increase or about 2.4 times the $215m users spent in the app during 2016. Netflix was also […]

Dogology promotes digital dog training with AR out-of-home campaign

Dogology promotes digital dog training with AR out-of-home campaign

OUTFRONT Media Inc. announced a campaign for Dogology, Inc., a New York city based virtual dog training startup, that showcases the ability to use augmented reality in out-of-home campaigns, along with out-of-home and mobile advertising creative developed by OUTFRONT’s in-house creative boutique, OUTFRONT Studios. Between December 25, 2017 and January 12, 2018, OUTFRONT’s out-of-home displays […]

Samsung phones will have functioning FM chips from now on

Samsung phones will have functioning FM chips from now on

Samsung is the latest company to team up with NextRadio to bring FM service to its new phones. The company will unlock FM chips in all its upcoming smartphones in the US and Canada. The bulk of smartphones around the world are manufactured with an FM chip, but hardware makers often do not unlock them. […]

Top 10 worldwide operators claim 76% of cellular IoT market

Top 10 worldwide operators claim 76% of cellular IoT market

A new report from the IoT analyst firm Berg Insight says that the ten leading global mobile operator groups have a combined market share of 76 percent in cellular IoT. The top players reported a combined active base of 407 million cellular IoT connections at the end of H1-2017. China Mobile was number one with […]

Tile looks to put its location-tracking tech in all kinds of gadgets

Tile looks to put its location-tracking tech in all kinds of gadgets

Leading smart location company Tile, announced expansions to the Tile Platform with several new partnerships, delivering on its vision to build a world where everyone can find everything that matters. Today there are multiple innovative ways in which brands can partner with the Tile Platform to give their customers the protection and peace of mind […]

AT&T to Launch Mobile 5G in 2018

AT&T to Launch Mobile 5G in 2018

Following an expansion of its 5G tests to multiple cities around the United States — including Minneapolis in time for Super Bowl LII — AT&T recently announced that it expects to be the first US company to launch mobile 5G services in a “dozen markets” by late 2018. The carrier said that it’s “moving fast” to […]

adsquare teams up with PushSpring to bring deterministic mobile app data at scale

adsquare teams up with PushSpring to bring deterministic mobile app data at scale

adsquare have announced that PushSpring audience data will now be available on adsquare’s mobile-first data exchange. PushSpring specialises indeterministic mobile audience data sourced entirely from mobile apps offering targeting capabilities at scale across over 200M mobile ad IDs in North America. The partnership between adsquare and PushSpring introduces a next generation of mobile marketing capabilities with a uniquely differentiated […]

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