Liverpool footballer Alex Oxlade-Chamberlain became the first to try out Three’s new Call of Duty 5G experience, playing the latest instalment of the gaming phenomenon, Call of Duty Modern Warfare which is released on Friday, October 25. Three gave the England international and avid ‘COD’ fan the exclusive chance to experience 5G through one of the most […]
IMImobile, a global communications software provider, announced that it has partnered with Mavenir, a US-based leading network software provider, as part of their RCS Business Messaging Ecosystem to accelerate market adoption of this richer, more interactive channel. IMImobile and Mavenir will work together with mutual global operator customers, integrated RCS enablement technologies and a shared […]
Facebook has begun trialling a hub dedicated to news within its mobile app in the US. Facebook News is aimed at giving users more control over the stories they see, creating a more personalised and relevant experience. The hub features a ‘Today’s Stories’ section curated by Facebook’s team of journalists; the ability to personalise based […]
Since being launched in 2018, IGTV, Instagram’s long-form video platform, has accumulated a large creator base with loyal fans that look forward to new videos each day. Instagram is rolling out a new series content tool for those creators, which will allow them to organise their videos into a series, with a consistent title and theme. […]
Firefly, the company leveraging taxi and rideshare vehicles to build a smart city media network, announced the launch of a first-of-its-kind integration with global weather forecasting leader AccuWeather, bringing weather-based dynamic content triggers to Firefly’s smart media platform. Alongside the new partnership, the company is also expanding operations to the streets of Chicago, Illinois and […]
Mobile gamers in the UK are spending, on average, more than £40 a year on in-app purchases, with males between 25 and 34 spending around three times as much as the average across all age groups. Deloitte analysed the smartphone habits of 4,150 people aged between 16 and 75 in the UK and found that mobile […]
Oppo has appointed Mother Shanghai to launch its latest handset, Reno2, initially targeting China. OPPO is the top smartphone brand in China in 2019 and was ranked No. 5 worldwide, in market share. The Reno2 campaign plays on the creative possibilities of the Reno2, with a series of 10 distinct animated films. The playful set of […]
Out There Media (OTM), a global leader in mobile advertising and data monetization, has partnered with Vodafone Group for its Rich Communication Services (RCS) offering. The deal follows two highly successful campaigns with The Walt Disney Company Africa and McDonald’s, with OTM being the first company in the world to trial this technology with both these major brands. […]
Thousands of Personal Group customers will now receive push notifications alerting them to local retail savings and discounts. Enabling over 800,000 users to make substantial savings in the moment. As one of the UK’s leading employee benefits and insurance companies, Personal Group is focussed on supporting low and middle income earners to help make their […]
In 2016, a group of scientists, doctors, and healthcare experts globally launched Ada, an app that allows users to track their health and find medical help. Ada helps users by combining artificial intelligence with the global medical knowledge input by these experts. Since launch, the app has been #1 for medical app downloads in more […]