Apple set to rebuild Maps app from the ground up

Apple set to rebuild Maps app from the ground up

Apple has announced plans to rebuild its Maps app, starting from scratch using its own dataset, although it will still use satellite navigation firm TomTom as a data provider initially. The app, which is the most frequently used on iPhones, has a rocky history, with a number of notably criticised versions in the past. The new version […]

Google adds Questions & Answer feature to Maps and Search

Google adds Questions & Answer feature to Maps and Search

Google has introduced a feature to Maps and Search that helps people find out all they need to know about a location they have searched for. With Google’s ‘Questions & Answers’, people are able to ask questions, get answers, and answer other people’s questions about places on Google Maps. The most informative questions and answers […]

Sanpellegrino And OgilvyOne’s Map App Encourages Wandering

Sanpellegrino And OgilvyOne’s Map App Encourages Wandering

Navigating a city with your smartphone can be stressful, and in your quest to find the quickest route from point A to point B, you often miss tons of interesting sights along the way. Sanpellegrino Sparkling Fruit Beverages wants to change that with a new mapping app that encourages you to discover new spots. Through […]

Google Expands Mobile Push With Ads in Its Maps App

Google Expands Mobile Push With Ads in Its Maps App

Google for the last few years has been working to prioritise mobile, not only trying to enhance the user experience for consumers but giving advertisers more ways to reach them. Now the company is making another leap in its mobile ad offering, rolling out ads in its Maps app. The new products, announced at the annual […]