Coty unveils AR mirror that’s activated when shoppers pick up a lipstick

Coty unveils AR mirror that’s activated when shoppers pick up a lipstick

Beauty giant Coty has unveiled a smart augmented reality ‘magic mirror’ in its Bourjois boutique in Paris which lets users try on products virtually when they physically pick them up. Coty is describing the tech as “blended reality”. It’s been designed to promote Bourjous’ new ‘Velvet’ lipstick range, and to activate it users stand in […]