Google’s 2018 Halloween Doodle is also its first multiplayer game

Google’s 2018 Halloween Doodle is also its first multiplayer game

The world’s biggest search engine is getting into the Halloween spirit with a special playable Google Doodle. While Google has busted out game Doodles in the past (including for Halloween 2016), this is the first time the information giant has made a multiplayer game that players can jump into with other people online. Think of […]

Snapchat Campaign from Fanta Transforms Teens for Halloween

Snapchat Campaign from Fanta Transforms Teens for Halloween

Fanta, Snapchat and digital agency Movement are helping teens transform this Halloween, with a campaign that spans in 14 markets across Western Europe. Halloween is a key time when teens experiment with their identity, particularly those aged 16 to 19. Fanta is helping them transform, by releasing empowering tools and experiences that will allow teens […]

Dare launches ‘Dating app for cats’ as part of Halloween adoption and donation drive

Dare launches ‘Dating app for cats’ as part of Halloween adoption and donation drive

Experience, design and engineering company Dare has launched an interactive charity web app: ‘This is Scare’. It aims to raise awareness and prompt action for people to adopt black cats, who have a hard time being re-homed, particularly around Halloween. The site, which mimics a well-known dating app that rhymes with ‘Cinder’, urges users to […]

Jägermeister Launches New AR Experience for Halloween

Jägermeister Launches New AR Experience for Halloween

Jägermeister just launched a new Augmented Reality experience in time for Halloween. “Divine the Darke” will engage AR to deliver tarot card readings on the Snapchat platform. Each card provides a glimpse into your future while translating Jägermeister’s rich and irreverent spirit. How it works: Find a Snapcode embedded on Jägermeister brand materials in bars […]

Asda team with Shazam to provide a spooky AR experience for Halloween

Asda team with Shazam to provide a spooky AR experience for Halloween

Asda teamed up with Shazam to launch a UK first, which will run throughout the Halloween period. When anyone ‘Shazams’ the new TV ad, by Saatchi & Saatchi London, or code in the retailer’s Good Living Magazine they will be taken to an augmented reality (AR) experience on their smartphone that lets them be part of the ad through a […]

Giffgaff’s House of Horrors Will Scare You Out of Your Mobile Contract

Giffgaff’s House of Horrors Will Scare You Out of Your Mobile Contract

giffgaff, the multi-award winning, contract-free mobile network has released an immersive short film entitled ‘House of Horror’ to reveal the everyday fears of its members. giffgaff’s House of Horrors is a two-minute, horror film created based on a simple Facebook post back in August, which asked giffgaff members to share their greatest fears. The five […]