WhatsApp to start making money with new business API

WhatsApp to start making money with new business API

WhatsApp has finally begun monetising its platform with the launch of its first money-making enterprise product – it’s first revenue stream since dropping the subscription fees from the app that nobody seemed to pay. Following the introduction of its business messaging features and its dedicated business app, the Facebook-owned messaging platform now give businesses the opportunity to provide […]

Cheetah Digital buys Stellar Loyalty to boost customer loyalty tools

Cheetah Digital buys Stellar Loyalty to boost customer loyalty tools

Marketing software firm Cheetah Digital has bought Stellar Loyalty, a provider of cloud-based customer engagement and loyalty software. Headquartered in Silicon Valley, with offices in Europe and Asia, the Stellar Loyalty Consumer Relationship Cloud helps brands drive engagement frequency, maximise revenue, and build more meaningful and profitable customer relationships with their customers. Stellar’s customers include […]

Starbucks and Alibaba Launch Food Delivery and Virtual Stores in China

Starbucks and Alibaba Launch Food Delivery and Virtual Stores in China

Starbucks has extended its partnership with Alibaba in China, which will see it launch delivery services, establish a delivery kitchen and create a virtual store with the help of the eCommerce giant’s subsidiaries. The American coffee giant is already working with Alibaba for its interactive coffee store Shanghai Reserve Roastery, which is powered by Alibaba technology to allow consumers […]

Unity Partners with Google’s AdMob to Boost Mobile Game Advertising

Unity Partners with Google’s AdMob to Boost Mobile Game Advertising

Unity Technologies, creator of the real-time 3D development platform, announced a strategic partnership with Google’s mobile advertising business, AdMob, that will change the way advertisers reach gamers on-the-go and help mobile game developers monetise their apps. With more than 50 percent of all new mobile games made on Unity, this partnership gives Google advertisers access […]

Amidst the hype, 5G still needs to prove its worth, says GlobalData

Amidst the hype, 5G still needs to prove its worth, says GlobalData

The ‘race to 5G’ has moved beyond the telecoms industry and become a priority for governments around the world, but it remains unclear whether the end result will ultimately be worth the effort, according to GlobalData, a leading data and analytics company. The company’s latest report, ‘5G – Thematic Research’, states that the hype around 5G has […]

Shout Digital’s new app for Newcastle Airport makes flying stress-free this summer

Shout Digital’s new app for Newcastle Airport makes flying stress-free this summer

Good news for frequent fliers and adventure seekers this summer as globally renowned software innovation company, Shout Digital has worked with Newcastle Airport to develop the new official mobile app – NCL Airport – to give passengers the best possible experience when using the North East’s largest airport. Shout Digital are internationally recognised for their […]

Thomson Reuters targets business professionals with updated news app

Thomson Reuters targets business professionals with updated news app

International news provider Thomson Reuters has unveiled a new app aimed at providing business professionals with personalised news that can help them make better, more informed decisions. The app, which launched on iOS with an Android version coming soon, has been built with a focus on “news utility”, with design that puts an emphasis on topic-based feeds, […]