Airbnb and Resy Team Up to Offer In-App Restaurant Reservations

Airbnb and Resy Team Up to Offer In-App Restaurant Reservations

A great meal shared with friends, old or new, can make a trip special. That’s why, starting September 22, you can book a table at nearly 650 restaurants across the United States directly through Airbnb, powered by Resy. The ability to book reservations at a curated selection of restaurants is part of our ongoing commitment […]

Young’s Beer Celebrates Brewery’s 186th Anniversary with Free Pint Promotion

Young’s Beer Celebrates Brewery’s 186th Anniversary with Free Pint Promotion

Young’s Beer is launching a special campaign this week that celebrates the brewery’s 186-year anniversary, called Young’s Day, with the offer of a free pint for all. Beer lovers can claim a free pint from of any of the Young’s beers, including Young’s Bitter and Young’s Special, simply by downloading the Young’s On Tap app. […]

The Body Shop hires Urban Airship for mobile wallet campaign

The Body Shop hires Urban Airship for mobile wallet campaign

The Body Shop is working with agency Urban Airship to launch a mobile wallet pass with the latest news and signature counts for its Forever Against Animal Testing campaign. Launched in June alongside Cruelty Free International, the Forever Against Animal Testing campaign aims to end cosmetic animal testing worldwide, through a petition that will be taken […]

UK public are ‘glued to smartphones’ as device adoption reaches new heights, according to Deloitte

UK public are ‘glued to smartphones’ as device adoption reaches new heights, according to Deloitte

More than half (53%) of 16-75-year-olds in the UK use their smartphones while walking – the equivalent of around 22 million people – according to the latest research from Deloitte. For younger consumers aged 16-24, the proportion rises to 74%. Worryingly, more than 4.5 million people (11% of respondents) also admit to using their smartphones while […]

Advertising Innovator Pandora Rolls Out Video Plus for All Advertisers

Advertising Innovator Pandora Rolls Out Video Plus for All Advertisers

Pandora turned up the volume on its growing array of innovative advertising solutions designed to empower brands and engage audiences. The leading music discovery platform has just announced that Video Plus is now available to all advertisers. “The new ad product enables brands to pay only when users watch 15 seconds of a video ad,” Pandora explains […]

Mindshare UK reveals key trends for retail brands

Mindshare UK reveals key trends for retail brands

Mindshare UK, part of WPP, unveiled its research report, The Future of Retail CX (Customer Experience). The Mindshare Futures report identifies five key trends for the retail industry, focusing on mobile, voice, physical stores, branding and data. A key conclusion is that the store offering will become a real point of differentiation from competitors in […]

YouAppi Delivers the ‘Most Comprehensive’ Mobile Fraud Protection Suite, Powered by Fraudlogix

YouAppi Delivers the ‘Most Comprehensive’ Mobile Fraud Protection Suite, Powered by Fraudlogix

YouAppi, a leading mobile growth marketing platform for premium mobile brands, announced the availability of its holistic Fraud Protection suite, a new, standard feature of its 360 Degree Growth Marketing Platform. The suite offers the most comprehensive fraud protection on the market against these types of fraud; click injection, click spamming, non-human traffic and incentivized […]

Volkswagen Tiguan Sends Fans on a Wacky Instagram Scavenger Hunt

Volkswagen Tiguan Sends Fans on a Wacky Instagram Scavenger Hunt

After his first Hollywood hit, King Kong rampaged through various sequels. Aping that career trajectory, the king-sized, Kong-style gorilla balloon that stole the show in Volkswagen’s popular Tiguan TV campaign poped up on September 15, in a virtual scavenger hunt game. Called “Rule the Road” and played on Instagram, the game has a race-through-the-city format that positions the 2018 […]

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