O2 renews #FollowTheRabbit digital campaign created by VCCP

O2 renews #FollowTheRabbit digital campaign created by VCCP

 O2 has unveiled the evolution of its galvanising #FollowTheRabbit campaign, created by VCCP. Building on the success of 2017’s launch and the mantra that life doesn’t come with catch up, 2018’s campaign focuses on the power of shared life experiences that only live music can offer. At the heart of the campaign is that in […]

UM Malaysia and Ensemble Worldwide use TV sync technology for KFC campaign

UM Malaysia and Ensemble Worldwide use TV sync technology for KFC campaign

Universal McCann Malaysia (UM) has developed a first of its kind TV sync campaign for KFC, to launch the Golden Egg Crunch. The campaign is a collaborative brainstorm effort between UM and Ensemble Worldwide, marrying storytelling and innovative media platforms to enhance the campaign message delivery, using TV sync technology. Managing Director of UM and […]

Bloomberg created a video game to document the demise of the American shopping mall

Bloomberg created a video game to document the demise of the American shopping mall

Bloomberg.com has found a compelling new way to report on a tired old subject. The American Mall: A 2018 Retail Challenge is an interactive, retro video game that doubles as an agonizing journey through mall management. First, choose a character like tech-savvy angel investor Maximilian or local business magnate Linda. From there, choose a strategy […]

Nike Hyper Court brings digital content to basketball courts in Manila

Nike Hyper Court brings digital content to basketball courts in Manila

Championing the Filipino peoples’ love of basketball, Sydney-based post house Heckler has recently collaborated on a global project with BBH Singapore to bring an inventive online/offline campaign for Nike in partnership with Google to young basketball players in the country’s capital city of Manila. With the aim to improve the skills of the nation’s young […]

Samsung Malaysia follows the journey of Julian and his magical skates, illustrated on a Galaxy Note8

Samsung Malaysia follows the journey of Julian and his magical skates, illustrated on a Galaxy Note8

 Ensemble Worldwide has created a touching brand film for Samsung as part of Samsung’s ‘Do What You Can’t’ campaign. The short feature entitled “Julian and His Magical Skates” is a special tribute to the rising star Julian Yee – Malaysia’s first national figure skater and first Winter Olympian, in view of his participation in […]

Sprint introduces ‘Evelyn’ – an AI who doesn’t mince her words

Sprint introduces ‘Evelyn’ – an AI who doesn’t mince her words

Sprint has introduced the world to “Evelyn,” a highly intelligent robot and star of its Super Bowl LII commercial. The 60-second commercial, which ran in the first quarter, is titled “Evelyn” and captures her making smart, rational decisions and questioning her human creator’s choice of wireless carrier. He just happens to be on Verizon. Evelyn […]

Maxis and Ensemble Worldwide Malaysia create an interactive AR lion dance app for Chinese New Year

Maxis and Ensemble Worldwide Malaysia create an interactive AR lion dance app for Chinese New Year

Ensemble Worldwide Malaysia and Maxis have teamed up on yet another ground-breaking campaign, this time, for the Chinese New Year festive season. The ‘HuatAR‘ campaign is a world’s first, devised by the team to bring blessings (‘Huat’ in Hokkien) and make the culturally significant lion dance more accessible to masses through the use of augmented […]

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