Chinese tourists use of mobile payments abroad overtakes cash, according to new study

Chinese tourists use of mobile payments abroad overtakes cash, according to new study

Chinese travellers use of mobile payments abroad has overtaken cash for the first time with 32% of transactions paid for digitally, according to new research. A joint report by Nielsen and Alipay, the Alibaba affiliated financial services company, found Chinese tourists were spending more money when travelling with more tourists using mobile payment while overseas. […]

ByteDance launches video chat app to challenge Tencent’s WeChat

ByteDance launches video chat app to challenge Tencent’s WeChat

ByteDance, the Chinese company behind popular short video app TikTok, has decided it is time to take on Tencent in China’s messaging app game. The world’s most valuable startup has launched a video messaging app in a space dominated by WeChat. The app, named ‘Duoshan’, works in a similar way to Snapchat, enabling users to send videos […]

Tourism New Zealand uses WeChat to drive China’s high-spending travellers to middle earth

Tourism New Zealand uses WeChat to drive China’s high-spending travellers to middle earth

For a small island nation, tucked away in the South Pacific, New Zealand has an interesting challenge: to attract tourists to its picturesque shores, but not too many. With limited space and beds, Tourism New Zealand, the country’s marketing body, must balance the country’s booming tourism industry with practical sustainability. In China, this translates to […]

79% of China advertisers to increase digital marketing spend in 2019, according to AdMaster

79% of China advertisers to increase digital marketing spend in 2019, according to AdMaster

According to the latest survey for 110 advertisers and another 130 digital marketing industry practitioners in China by independent marketing data technology company AdMaster, China’s digital marketing will continue its growth momentum, particularly on mobile. 79% of advertisers intend to increase their digital marketing spend. The average increase is by 20%, 2% higher than the increase in 2018, […]

Starbucks creates unified virtual store in China via Alibaba technology

Starbucks creates unified virtual store in China via Alibaba technology

Starbucks will push the boundaries in digital innovation with the launch of its first-of-its-kind virtual Starbucks store in China. This ground-breaking digital collaboration with Alibaba Group unlocks new levels of engagement unseen in the marketplace today with customers. By transcending the traditional limitations of a single-app, to provide customers a unified one-stop Starbucks digital experience across […]

Three delivers Hong Kong’s ‘first’ 5G live outdoor broadcast

Three delivers Hong Kong’s ‘first’ 5G live outdoor broadcast

Three Hong Kong, the mobile network operator’s arm in the East Asian autonomous territory, has completed the ‘first’ live outdoor broadcast via a 5G network within Hong Kong. The CK Hutchison-owned company ran outdoor network trials in both the 3.5GHz and 28GHz spectrum bands, carrying out the live outdoor broadcast using the former. The 5G […]

A WeChat-powered hotel in China lets you check in, enter your room and get breakfast through your phone

A WeChat-powered hotel in China lets you check in, enter your room and get breakfast through your phone

China’s biggest app, WeChat, partnered with InterContinental to open a smart hotel in Shanghai that lets users book rooms, remotely check in, and use their phones as key cards — all without requiring human assistance. Once they’ve completed their reservation, travellers verify their identity at the hotel through facial recognition and collect their digital key […]

Digital Retex help Poltrona Frau to revamp their WeChat account

Digital Retex help Poltrona Frau to revamp their WeChat account

Poltrona Frau revamps its WeChat account on the occasion of Salone del Mobile.Milano Shanghai. The design brand, active on the most important Chinese digital platform, maximizes the integration between on and offline channels thanks to Digital Retex. Leading high-end furniture manufacturer Poltrona Frau continues its investment strategy in China and becomes increasingly digital. In conjunction […]

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