Display ads continues to be largest driver of digital publisher revenue, according to AOP and Deloitte

Display ads continues to be largest driver of digital publisher revenue, according to AOP and Deloitte

Publishers’ total digital revenue has increased by 5.6% on a 12-month rolling basis to December 2017, largely driven by display advertising, according to new research. Findings from the latest Digital Publishers Revenue Index (DPRI), a quarterly report on UK publishing from the Association for Online Publishing (AOP) and Deloitte, reveals publishers experienced a 5.6% growth […]