More shoppers welcome Amazon and Google voice-activated devices into their homes, according to CIRP

More shoppers welcome Amazon and Google voice-activated devices into their homes, according to CIRP

As retailers add voice-activated ordering technology, data shows that shoppers are increasingly bringing voice-enabled devices into their homes. 27 million of the devices—either an Alexa-enabled Amazon Echo, Dot or Tap device, or a Google Home voice-activated device—are in U.S. consumers’ homes as of Sept. 30, up 25.9% from 20 million devices at the end of June, according to just-released […]

Amazon Tops the Digital Advertiser Charts on Desktop and Mobile During October in India

Amazon Tops the Digital Advertiser Charts on Desktop and Mobile During October in India

Summing up the Diwali season, Adby Ventures released a report about 10,000 Active advertisers across the country advertising in the festive month ending mid-October. The report compared advertising across different platforms (desktop, mobile, videos) and mapped the increased activity of different industries in the festival season. It also released a comparison of the digital advertising […]

New Amazon Key Lets the Delivery Driver Leave Packages Inside the Front Door

New Amazon Key Lets the Delivery Driver Leave Packages Inside the Front Door

SAN FRANCISCO — No more getting packages stolen. No more worries about being there to receive them. Starting next month, people in 37 U.S. cities can have Amazon drop their package inside their front door, without ever giving anyone a key. On Nov. 8, Amazon will begin offering a secure-lock service, called Amazon Key, that will give Amazon Logistics delivery personnel […]

Alphabet Earnings: Google’s Mobile Transition is a Double-Edged Sword

Alphabet Earnings: Google’s Mobile Transition is a Double-Edged Sword

Cost-per-click metric’s decline quickens as more of Google’s advertising revenue derives from smartphone use   As mobile-device usage has surged, Alphabet Inc.’s Google has managed to change along with its users, but it is a victim of that success in one important way. The search giant has managed to transition its enormously profitable advertising business […]

Apple, Google and Android are Most Relevant Brands to UK Consumers According to the New Prophet Brand Relevance Index

Apple, Google and Android are Most Relevant Brands to UK Consumers According to the New Prophet Brand Relevance Index

Global consultancy Prophet  today announced the results of the third annual Brand Relevance Index ®, a ranking of the most relevant brands in consumers’ lives today. Apple and Googlemaintained their standings as the top two most relevant brands in the UK for the second year. New entrants in the top ten: Android, Dyson and Lush, squeezed out John Lewis, Disney and WhatsApp. The top ten most relevant brands are: […]

Amazon starts selling Echo in Asia, starting with India

Amazon starts selling Echo in Asia, starting with India

E-Commerce giant Amazon has begun selling its Alexa-controlled Echo speakers in Asia on October 4, starting with India, with plans to expand sales to Japan in the later part of 2017. The company said it will start selling the new Echo, Echo Plus and Echo Dot by invitation only, before shipping the devices to the […]

eHarmony skills coming to Amazon’s Alexa

eHarmony skills coming to Amazon’s Alexa

Whether you are lounging at home or getting ready to start the day, eharmony brings a new element of excitement to online dating with a skill for Amazon Alexa. eharmony users will be able to enable the eharmony ‘Skill’ for Alexa, hear their matches and messages by voice and then ask Alexa for more info on […]

Vungle and Amazon Appstore to Bring Industry-Leading User Acquisition Solution to Fire Tablets

Vungle and Amazon Appstore to Bring Industry-Leading User Acquisition Solution to Fire Tablets

Vungle, the leading performance marketing platform for in-app video ads, announced the upcoming release of a software developer kit (SDK) for Amazon’s popular Fire tablets. Vungle, working together with Amazon Appstore, will bring its industry-leading user acquisition and monetization platform to Fire tablets. According to analyst firm IDC, adoption of Amazon devices increased 1,200 percent year over […]

Alexa is arriving to Amazon’s Android shopping app

Alexa is arriving to Amazon’s Android shopping app

Amazon is set to roll out Alexa to its main shopping app on Android, after introducing the artificial intelligence virtual assistant to the iOS version of the app earlier in 2017. The introduction of the feature to Android was first spotted by Ford senior software engineer Nick Schwab, and Amazon later confirmed to TechCrunch that it would indeed integrate Alexa […]

Amazon takes on WhatsApp with “Anytime” messenger

Amazon takes on WhatsApp with “Anytime” messenger

Amazon is reportedly developing an encrypted messaging app called Anytime, designed as a direct competitor to WhatsApp, Facebook Messenger and other popular messaging apps. According to a report in AFTV News, the encrypted service could integrate SMS, video and voice calls, stickers, gifs and emojis, games, photo sharing, ‘@mentions’ and photo and video filters. The service […]