Criteo Invests €20M in Paris AI Lab to Define the Advertising Technologies of the Future

Criteo Invests €20M in Paris AI Lab to Define the Advertising Technologies of the Future

Criteo, the advertising platform for the open Internet, announced the launch of the Criteo AI Lab, a center of excellence dedicated to the creation, experimentation and at-scale deployment of machine learning technology. Backed by an investment of €20M over three years, the lab will be involved in research related to building deep models that are interpretable, […]

InMobi forms strategic partnership with Microsoft to power new cloud-based enterprise platforms for marketers

InMobi forms strategic partnership with Microsoft to power new cloud-based enterprise platforms for marketers

InMobi, a global provider of enterprise platforms for marketers, announced a strategic partnership with Microsoft to enable new-age CMOs in their transformational journey from digital to mobile marketing. The partnership will consist of InMobi moving to Microsoft Azure as its preferred cloud provider, and will involve technology collaboration and combined go-to-market strategies aimed at accelerating the way […]

Neura combines AI and physical world data to personalise app experiences

Neura combines AI and physical world data to personalise app experiences

AI-powered personalisation firm Neura has announced Neura Moments, a new solution aimed at creating a synthesis of a user’s real-life situation in a specific context, place and time to produce a situation-aware, actionable opportunity with predictable intent. Neura Moments are designed to combine with the recently-announced Neura True Personas to uncover new customer engagement opportunities for product […]

Cloudbanter mobile messaging, apps and phone technology now powered by AI capabilities

Cloudbanter mobile messaging, apps and phone technology now powered by AI capabilities

Global mobile technology provider Cloudbanter is offering mobile users a unique new way of utilising Artificial Intelligence (AI) within its messaging, apps and phone technology. Cloudbanter technology, which is available through a range of platforms including AI Messages, the AI SDK Toolkit and AI Phone apps, allows users to monetise their user data and receive […]

Teads launches new performance offering with Teads True Visits

Teads launches new performance offering with Teads True Visits

Teads, the adtech company well known for its innovative branding solutions, announced its first Performance offering. Called Teads True Visits, this new offering leverages Teads AI capabilities to identify and attract new visitors to advertisers’ websites. A Revolutionary Buying Model : CPiV  Brands buying clicks are often disappointed when they see that as an average, 50% […]

Lobster launch MemoryDonation campaign in support of dementia awareness

Lobster launch MemoryDonation campaign in support of dementia awareness

According to Alzheimer’s Disease International (ADI) someone in the world develops dementia every three seconds. There are more than 50 million people living with dementia globally. With the number of dementia cases, including Alzheimer’s disease, on the rise, it is shocking how low public awareness is of the condition that affects so many individuals and […]

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