If you don’t like seeing ads in Instagram Stories, you’re not going to like the announcement the Facebook-owned company has made. Instagram has introduced an update to Stories ads which will enable publishers to utilize the Carousel ad format to publish up to three pieces of content in a Stories ad. Instagram previously allowed them […]
YouTube is expanding its Super Bowl playbook in 2018. For its 11th annual AdBlitz, its hub of Super Bowl-related content where brands advertising with Google can post their spots for increased engagement and a broader audience, YouTube is rolling out a few new ad products for marketers looking to re-engage with viewers on their second […]
The automotive industry would benefit by strengthening relationships with its influential female customers through the content it shares on mobiles, according to research by CitNOW. Analysis of 2,000 consumers found that women were over 60% more likely than men to watch video content on their mobile phones. And, while research suggests that nearly half (43%) […]
Google has added updates to its flight booking service Google Flights that will give passengers a heads-up before they arrive at the airport. Google said in a blog post that Flights’ machine-learning algorithms will use historic flight status data to provide live updates and reasons for delays, such as weather or an aircraft arriving late. […]
Facebook says changes to its News Feed algorithm has cut the amount of time users spend on the platform by about 50 million hours each day as the number of daily active users increased by 14% to 1.4 billion in 2017. The reduction in user time spent on the platform hasn’t dented its ad revenue, […]
Google removed over 700,000 apps from the Play Store for violating its policies in 2017, representing an increase of more than 70 per cent in apps taken down compared to the year prior. According to the tech giant, 99 per cent of apps with abusive contents were identified and rejected before anyone could install them […]
Nintendo has announced the latest of its IPs to make the leap to smartphones, and it’s a big one: Mario Kart. An app called Mario Kart Tour is set to be released in the next financial year, meaning anywhere between April 2018 and March 2019. No details about Mario Kart Tour have been made available […]
Uber has announced it’s joining the bike sharing game as part of a partnership with JUMP Bikes. Users will soon be able to find nearby electric bikes and rent them for a while. It’s one of those features which could be described as “like Uber, but for bikes” only this time it’s actually Uber. According […]
Lidl, the UK’s seventh largest retailer, has launched its first fully-automated, AI-powered, Facebook Messenger chatbot to help UK customers select the best wine whatever the meal or moment. Users simply type in a wine question and voilà, the answer appears! Lidl’s new chatbot – named Margot – will perform the role of shoppers’ virtual wine […]
Facebook has made the move to ban any ‘misleading’ advertising related to cryptocurrencies and initial coin offerings (ICOs) in a bid to protect users from the rise in scams and fraud that cryptocurrencies have come along with. Under the newly-created policy, any ads “that promote financial products and services that are frequently associated with misleading […]