UK consumers more interested in personalised offers than personalised messages, according to Pure360

UK consumers more interested in personalised offers than personalised messages, according to Pure360

UK consumers are more likely to engage with retailers that send them a personalised offer than a personalised message, according to research from YouGov and email marketing company Pure360. The study revealed that only 7% of shoppers are interested in messages that relate to personal details, such as a birthday, while 8% said they are […]

AiFi replicates Amazon Go’s checkout-free shopping in any store

AiFi replicates Amazon Go’s checkout-free shopping in any store

Bricks-and-mortar shopping could be about to change forever. Amazon pioneered the automated convenience store with its newly-opened Go supermarket, and now computer vision company AiFi is introducing the first scalable, checkout-free system for stores outside of Amazon’s sphere of influence. The technology has the potential to turn enormous retail spaces and small mom-and-pop operations alike […]

JD.com launches blockchain startup accelerator

JD.com launches blockchain startup accelerator

JD.com, one of China’s biggest eCommerce retailers, has launched an accelerator program which will focus on the development of artificial intelligence (AI) and blockchain technologies. The AI Catapult program, which begins in March, will partner with blockchain startups to build new business, and create and test real-world applications of their technologies. Members of the program […]

Telefónica and Facebook join forces to bring 4G to 100 million people in Latin America

Telefónica and Facebook join forces to bring 4G to 100 million people in Latin America

Telefónica, the Spanish parent of UK mobile operator O2, is working with social network Facebook to develop a programme called Internet para todos (Internet for everybody), with the intention of connecting 100 million digitally excluded people in Central and South America to the internet for the first time. Around 20% of people in Latin America […]

Airbus and OneWeb team up to put 5G on planes

Airbus and OneWeb team up to put 5G on planes

OneWeb has forged a new alliance with Airbus to develop in-flight 5G services that will enable passengers to continue using their smartphones and other devices in the air, via satellite links. “The Seamless Air Alliance will usher in a new era of innovation for airlines on all routes,” the companies said in a joint statement […]

Paris launches Snapchat campaign during the city’s Fashion Week

Paris launches Snapchat campaign during the city’s Fashion Week

As part of its strategy to prove itself to be a 21st century digital ‘smart’ city and attract more young people, the Paris region, in partnership with digital innovation agency IRM, is launching a campaign using Snapchat filters during its annual Fashion Week. The project forms part of French President Emmanuel Macron’s plan to transform […]