The World’s First Augmented Reality Fine Artist

The World’s First Augmented Reality Fine Artist

30 year old artist Scarlett Raven unveils her ambitious, groundbreaking visual arts experience, The Danger Tree this summer. Scarlett is the first oil painter to work in the exciting world of augmented reality and reveals the deeply personal process of creating her multi-layered, experiential art. Working exclusively with Blippar, world leaders in the field of augmented […]

IAB: 10% of UK mobile users are blocking ads

IAB: 10% of UK mobile users are blocking ads

One-in-ten UK mobile users are blocking ads according to the IAB, which has launched a study that further advises advertisers on how best to communicate with consumers on such devices. The study, conducted by Differentology, also attempts to advise marketers on how they can produce ads that better resonate with mobile users in a report […]

Facebook has a secret football game hidden inside Messenger

Facebook has a secret football game hidden inside Messenger

Social network celebrates the Euros with another hidden game you can play on Facebook Messenger Getty Facebook is forcing everyone to download its Messenger appFacebook has another game hidden in Messenger Football fans will be pleased to learn there’s another hidden game inside the Facebook Messenger app.It’s an addictive little game that has you practicing […]

AlcoChange: The new app aimed at keeping heavy drinkers out of the pub

AlcoChange: The new app aimed at keeping heavy drinkers out of the pub

A smartphone app that “nudges” patients with alcohol-related liver disease away from their favouritedrinking dens and off-licences is being trialled by a London hospital. Sixty patients whose drinking has resulted in them being admitted to a ward at the Royal Free hospital, Hampstead, will be enrolled on the scheme. The AlcoChange app uses GPS technology […]

Instagram Ads Now Include Mobile Banners

Instagram Ads Now Include Mobile Banners

Slowly but surely, Instagram is turning into a direct-response platform for brands, and now calls-to-action look a little bit more like banner ads than highly styled and edited posts. The Facebook-owned app is rolling out a feature that links ads to profile pages so that when someone clicks on an ad from the news feed, […]

New Fitbit-style smartphone app aims to help reduce number of university dropouts

New Fitbit-style smartphone app aims to help reduce number of university dropouts

A new Fitbit-style smartphone app is aiming to help reduce the number of university dropouts and enhance students’ learning experience. Universities from across the UK are trialling the app – developed by higher education (HE) technology company, Jisc – which records students’ learning activity, allowing the university to step in should they veer off course. […]

Twitter and TfL team up for instant Tube disruption alerts

Twitter and TfL team up for instant Tube disruption alerts

From today, London’s Tube and train passengers can get travel alerts sent to their phone, thanks to a partnership between Transport for London (TfL) and Twitter. In what’s being described as a “world first” by the travel authority, the new service will notify travellers via a direct message if there are severe delays on their […]

Snapchat Discover gets a reader-friendly makeover, giving users the chance to subscribe to channels

Snapchat Discover gets a reader-friendly makeover, giving users the chance to subscribe to channels

Snapchat has revealed a fresh look for its Discover and Stories section, in a bid to boost its audience and keep publishers using the platform happy. Active media owners on the platform, which include the likes of Daily Mail, Mashable and BuzzFeed, will now see their content distributed in a more magazine-like style, which places […]