Mobile Finalists for The 19th FAB Awards Announced

Mobile Finalists for The 19th FAB Awards Announced

The FAB Awards have unveiled the finalists for the 19th edition of the awards programme. FAB is an International Awards programme focused entirely on work done for Food and Beverage brands. It recognises the critical contribution that outstanding creative work makes to build brands, it identifies and rewards the leading practitioners from over 60 countries, and […]

Pokémon Go creator Niantic is helping bring communities together with new AR partnership

Pokémon Go creator Niantic is helping bring communities together with new AR partnership

Pokémon Go creator Niantic has formed a multi-year partnership with the John S. and James L. Knight Foundation, with plans to advance civic engagement in local communities around the US through AR experiences.a The collaboration will see Niantic’s gaming experiences, including Ingress and Pokémon Go, leveraged at select community events supported by Knight Foundation. These […]

Tempo Launches App-Enabled ‘Pregnancy Test for Men’

Tempo Launches App-Enabled ‘Pregnancy Test for Men’

Launched in 1929, Tempo enjoyed 80 years of continuous success, becoming not only Italy’s favourite tissue but also an indispensable ally for hygiene & against illness. Unfortunately, this old promise that made Tempo so successful gradually became part of the problem: the brand was still talking about allergies, colds and other unpleasant conditions. As a […]

Ribena partners with JWT London, Brass and Diverse to unlock a Ribenary world with interactive app

Ribena partners with JWT London, Brass and Diverse to unlock a Ribenary world with interactive app

Ribena has partnered with J. Walter Thompson London, Brass and Diverse to create an interactive app called ‘Doodle Your World’, allowing users to ‘doodle’ on their surroundings, by using Ribenary characters that come to life on their screens. The concept behind the new Ribena ‘Doodle Your World’ app has been developed from the overarching brand […]

Deutsche Telekom and Saatchi & Saatchi London create new media channel using colour as the medium

Deutsche Telekom and Saatchi & Saatchi London create new media channel using colour as the medium

Launched on April 20, the iconic Deutsche Telekom colour magenta has been harnessed to create a new medium for entertainment. Created by Saatchi & Saatchi London and Deutsche Telekom, The Lenz App changes the way content can be viewed, bringing about a new way to consume entertainment and enabling anything magenta to become a viewable […]

Gorillaz and Telekom Electronic Beats Launch Mixed Reality App

Gorillaz and Telekom Electronic Beats Launch Mixed Reality App

11th April 2017 sees the launch of a groundbreaking mixed-reality app from Gorillaz, which comes ahead of highly anticipated new album ‘Humanz’, to be released by Parlophone Records on 28th April. Pushing the boundaries of mobile technology, the Gorillaz App, which is available on both Android and iOS, will allow fans to immerse themselves in […]