Washington DC expands its partnership with WeChat to cater to the Chinese tourist market

Washington DC expands its partnership with WeChat to cater to the Chinese tourist market

Destination DC (DDC), the official marketing organisation for Washington DC, expands its partnership with WeChat by launching the first City Experience Mini Program in the United States to support Chinese travellers when they arrive in the city. Through Tencent’s instant messaging platform, DDC continues its expansion into Washington, DC’s top overseas market with the immersive new program built for the […]

New FreshSpoke app promises to make local Canadian food more accessible and honest

New FreshSpoke app promises to make local Canadian food more accessible and honest

 There’s a dramatic shift in consumer preference when it comes to food. The majority of Canadians are turning away from cheaper imports in favour of those produced closer to home. But with many businesses looking to cash in on local, consumers are increasingly concerned about whether such claims are true; according to recent Dalhousie-led […]

Facebook launches Creator app for Live broadcasts

Facebook launches Creator app for Live broadcasts

Facebook remains as committed as ever to the creator community and on November 17 the social media giant launched an app built and dedicated specifically for them. “We are really excited by the ways creators are already finding success on Facebook, and now, we’re happy to share the launch of the Facebook Creator App and […]

Google Maps’ new look adapts to how you travel

Google Maps’ new look adapts to how you travel

Google Maps has gotten an updated look. The driving, navigation, transit, and explore maps have gotten a refresh so that important information is shown more clearly. Gas stations will now appear more prominently during navigation, as will train stations on transit maps. When you schedule an event using Google Calendar, get a reservation confirmation in […]

Volvo & AKQA launch Facebook app that allows you to configure your ideal car

Volvo & AKQA launch Facebook app that allows you to configure your ideal car

Volvo Cars and AKQA have launched the first Facebook in-app car configurator built at scale, using the Facebook Canvas API. The project came to life after AKQA worked with Facebook on the proposition and feasibility study of the technology, before pitching the idea to Volvo Car USA. Potential buyers and Volvo fans can use the configurator to create […]

Pepsi Unveils a New Facebook Messenger Chatbot Called ‘Bot-tler’ in Dubai

Pepsi Unveils a New Facebook Messenger Chatbot Called ‘Bot-tler’ in Dubai

 Pepsi showcased a new Facebook Messenger chatbot called ‘Bot-tler’ during an event in Dubai called Fashion Forward. The bot allowed users to order their preferred Pepsi beverage at the event and then notified them, when their drink was ready to be picked up. The innovation in this chatbot is the back end ordering system’s integration […]

Uber Finalizes Deal to Sell Major Stake to SoftBank

Uber Finalizes Deal to Sell Major Stake to SoftBank

Uber recently completed a deal to sell a significant stake of itself to SoftBank, a Japanese conglomerate, paving the way for the ride-hailing company to make sweeping governance changes and to go public by 2019. Under the agreement, a consortium of investors led by SoftBank will buy at least 14 percent of Uber through a combination […]

Postmates Launches Updated App Along with Dedicated Grocery Service

Postmates Launches Updated App Along with Dedicated Grocery Service

On-demand delivery service Postmates revamped its app and introduced a service dedicated entirely to delivering groceries within in it. The updated Android and iOS app shows users the best restaurants around them upon opening the app, and the new Explore section adapts to the user’s location and time of day. Meanwhile, Postmates has launched its […]

Facebook takes on Yelp and Foursquare with Facebook Local

Facebook takes on Yelp and Foursquare with Facebook Local

Continuing its quest to replicate business models and out-innovate the competition to be an ecosystem player, Facebook has relaunched its Events app. Now re-branded as Local, the standalone app represents the social side of social networking, allowing users to find events that match their interests and proximity. With 88% of its revenue stemming from mobile, […]

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