MobiBlue unveils free custom mobile app for SMBs

MobiBlue unveils free custom mobile app for SMBs

Mobile marketing agency MobiBlue has launched a multichannel mobile marketing program for small business that includes a free custom mobile app. “You can’t overstate the importance of mobile,” said MobiBlue Founder and CEO Cliff Story in a statement. “Back in the early 90s, businesses didn’t foresee how the internet would alter the landscape. Now history […]

China deems ICOs illegal, and it’s only the start of its digital currency clamp down

China deems ICOs illegal, and it’s only the start of its digital currency clamp down

China is reportedly clamping on the use of virtual currencies after banning the use of cryptocurrencies in fundraising schemes. Reports coming out of the country suggest that so-called initial coin offerings (ICO) have been deemed illegal by regulators within the People’s Bank of China. These sanctions may just be the start of the East Asian […]

BlackBerry Scores Highest for All Use Cases in Gartner’s Critical Capabilities Report

BlackBerry Scores Highest for All Use Cases in Gartner’s Critical Capabilities Report

BlackBerry Limited announced that Gartner, Inc., one of the leading provider of research and analysis on the global information technology industry, has given the company the highest score for all six use cases in its Critical Capabilities for High-Security Mobility Management report for the second year in a row. Out of the 15 Enterprise Mobility […]

Android Regains the Throne in Australia

Android Regains the Throne in Australia

Android is resurgent in Australia, according to new research from International Data Corporation (IDC). The research firm found that devices with the popular Google operating system (OS) had rebounded to account for 63% of smartphones shipped in the country in Q2 2017, while Apple’s iOS was installed on 37% of devices shipped that quarter. Android’s share […]

Apple Accepts WeChat Pay In Bid To Boost Sales In China

Apple Accepts WeChat Pay In Bid To Boost Sales In China

Apple will now accept WeChat Pay as a payment method for App Store and iTunes purchases as it seeks to boost sales in China. The move comes months after Apple and WeChat owner Tencent fell out over Apple’s stance on in-app purchases. In a statement to Chinese media, Apple said the company is “dedicated to providing multiple […]

Retail Set To Drive UK Digital Ad Spending Through 2018

Retail Set To Drive UK Digital Ad Spending Through 2018

The UK’s largest industry sector for digital ad spending will continue to be retail for the foreseeable future, with retailers driving overall digital ad spending gains in the UK through 2018, according to new forecasts from eMarketer. Among the five UK industries tracked by eMarketer – automotive, consumer packaged goods (CPG) & consumer products, travel, retail […]

Mobile Game Developers Turn To ‘Rewarded Ads’

Mobile Game Developers Turn To ‘Rewarded Ads’

Mobile game developers are increasingly implementing “rewarded ads” that players can view while playing in exchange for in-game prizes, The Wall Street Journal reports. This comes amid a big upswing in advertising in games — 78% of the 50 highest-grossing gaming apps in the US featured ads in the first half of this year, compared with 45% in 2016. Candy Crush […]

InMobi unveils mobile media platform powering TV-like video ad experiences within premium apps

InMobi unveils mobile media platform powering TV-like video ad experiences within premium apps

InMobi, one of the largest independent mobile advertising and technology platform, announced the launch of a mobile media platform for premium in-app video advertising. Through partnerships with top publishers in the country such as Viu, Detik, Path, BBM, Baca, LINE and others, InMobi now becomes the largest mobile media platform in Indonesia with a reach […]

Barclays introduces iPhone voice payments via Siri

Barclays introduces iPhone voice payments via Siri

Barclays has teamed up with Apple to become the first UK high street bank to introduce the ability for customers to make payments using their voice through Siri. Siri has been integrated into the Barclays Mobile Banking app, meaning iPhone and iPad-using Barclays customers no longer need to open the app to pay existing payees and mobile […]

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