Out There Media expands into the Middle East with Zain partnership and strikes Gold at the MMA Smarties

Out There Media expands into the Middle East with Zain partnership and strikes Gold at the MMA Smarties

Out There Media (OTM), a global leader in mobile advertising and data monetization, has announced their expansion into the Middle East and a new partnership with Zain, a leading mobile operator in eight markets across the Middle East and Africa. OTM, headquartered in Vienna, Austria, is the creator of Mobucks, a proprietary technology platform that […]

Uber Finalizes Deal to Sell Major Stake to SoftBank

Uber Finalizes Deal to Sell Major Stake to SoftBank

Uber recently completed a deal to sell a significant stake of itself to SoftBank, a Japanese conglomerate, paving the way for the ride-hailing company to make sweeping governance changes and to go public by 2019. Under the agreement, a consortium of investors led by SoftBank will buy at least 14 percent of Uber through a combination […]

ESPN provide ‘Sports in a Snap’ with Snapchat partnership

ESPN provide ‘Sports in a Snap’ with Snapchat partnership

Sports television channel ESPN is reimagining its flagship “SportsCenter” news show for Snapchat, the mobile app known for its disappearing photo and video messaging. “SportsCenter” on Snapchat launched November 13 as three- to five-minute shows with the DNA of the original franchise, but an attitude targeting the social media platform’s primarily under-25 users. “This is […]

Facebook takes on Yelp and Foursquare with Facebook Local

Facebook takes on Yelp and Foursquare with Facebook Local

Continuing its quest to replicate business models and out-innovate the competition to be an ecosystem player, Facebook has relaunched its Events app. Now re-branded as Local, the standalone app represents the social side of social networking, allowing users to find events that match their interests and proximity. With 88% of its revenue stemming from mobile, […]

Theatre lovers can skip the refreshment queue with MyOrder London

Theatre lovers can skip the refreshment queue with MyOrder London

London’s leading arts venues combine to launch the capital’s first centralised refreshment mobile and online ordering service. Revolving around theatres, concert halls and performing arts spaces in central London, MyOrder London, powered by Preoday, helps theatregoers beat interval and pre-performance queues by letting them order and pay for refreshments in advance of their visit. At […]

New Amazon Key Lets the Delivery Driver Leave Packages Inside the Front Door

New Amazon Key Lets the Delivery Driver Leave Packages Inside the Front Door

SAN FRANCISCO — No more getting packages stolen. No more worries about being there to receive them. Starting next month, people in 37 U.S. cities can have Amazon drop their package inside their front door, without ever giving anyone a key. On Nov. 8, Amazon will begin offering a secure-lock service, called Amazon Key, that will give Amazon Logistics delivery personnel […]

S.O.S Amitié Puts Words on Pain with Buzzman and Facebook

S.O.S Amitié Puts Words on Pain with Buzzman and Facebook

S.O.S Amitié has launched #AtFirstSight : a broad mobile campaign exploiting the invisible area scrolling through Facebook’s feed to reveal in “full screen” the pain that people who call S.O.S Amitié hide. Initiated by Facebook in partnership with Stratégies, the winning campaign “Hack for Good” is signed by Buzzman. 1 in 10 French people has nobody […]

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